During my impactful marketing internship at Australian Opal Cutters, I specialized in Digital Marketing, focusing on elevating the overall online customer experience and orchestrating effective Social Media strategies. I spearheaded significant enhancements to the website, including a redesign for improved aesthetics, the implementation of professional photos, and an overall refinement of the website structure.

My responsibilities extended to crafting compelling product descriptions, managing both international and national orders, and curating successful social media content across various platforms. Notably, I played a pivotal role in producing high-quality product photos, utilizing Adobe for meticulous editing, and leveraging Canva to craft engaging posts tailored for platforms such as Instagram, Facebook, TikTok, and Douyin.
This comprehensive approach contributed not only to an enhanced website but also to a dynamic and engaging social media presence, fostering brand visibility and customer engagement.